BUILD MY CAREER

A PERSONALIZED CAREER COACHING JOURNEY

JUST FOR YOU, FROM ANYWHERE.

BRING YOUR CAREER AMBITIONS TO LIFE, STEP BY STEP

FEELING THE NEED FOR A CAREER SHIFT ?

“Build My Career” is a personalized coaching program designed to help you break through and build a career that actually fits your life.

A few spots left to start in 2025.

I only work with a small number of professionals at a time so you get my full attention, for 6 months straight. The goal? Clarity. Direction. And real progress.

DISCOVER HOW IT WORKS !
I’M READY ! SHOW ME THE WAY 

“I learned how to position myself differently and communicate my aspirations clearly. I’ve just been promoted after five years of feeling overlooked.”

- Nathalie R.

“The method helped me confirm my decision to change careers — and today, I’m Head of Sustainability at a major company.”

- Bruno C.

NEW RESEARCH SHOWS THAT BETWEEN 40 TO 50% OF WORKERS ARE BORED OR EXHAUSTED. (Source: EM Lyon Business School)

Feeling stuck in a job that drains you, underpays you, and leads nowhere?

Are you ready to take the leap into a new chapter of your career, one that challenges you, pays you what you're worth, and gives you room to grow all while offering the flexibility to actually live your life ?
Every time I ask this question, the answer is a loud “YES !”
And yet... most people never actually move forward.
Why ?

Because they all fall into the same trap:
I need to update my resume first.

But here’s the truth:
A resume is not a roadmap to fulfillment.

If you don’t know where you’re going, updating your resume won’t get you far.
Plus, reworking your CV is one of the top 5 most procrastinated tasks because it’s rarely fun and never easy when you lack clarity.
According to a recent LinkedIn Talent Trends survey, 1 in 3 employees is actively looking for a new job.
In a competitive market like this, loving what you do isn’t optional it’s your edge.
When you enjoy your work, you show up differently: more energy, more impact, more confidence.
That’s what gets you noticed and helps you grow.


Karine Trioullier aka CareerKueen

BUILD MY CAREER PROGRAM CREATOR.

Former HR exec on 4 continents. Now CEO of Tida Bisa.
Followed by 1M+ professionals on social media.
For 26 years, I’ve helped ambitious people grow and get unstuck.
Executives. Managers. High performers.
Across 16 industries from tech to luxury to defense.
➡️ Lost momentum?
➡️ Bored at work?
➡️ Stuck under a glass ceiling?
➡️ In the middle of a foggy transition ?
I’ve seen it all and built a method to move past it.
No fluff. No personality quizzes. No vague "soul-searching."
Just a clear, structured process to design your next professional chapter.
# Sharp diagnosis
# Aligned choices
# Bold direction you won’t question again in 6 months.
It’s not about dreaming up your next job.
It’s about building it with clarity and ambition.

STEP INTO MY NEXT MOVE 

Before launching two branches of my talent development company, first in Tunisia, then in Dubai, I was the kind of professional who said yes to everything.

Yes to new projects.
Yes to late nights.
Yes to promotions.

But never yes to myself or to what I truly wanted in the long run.
I got bored quickly and changed jobs every 18 months, max.
But here’s what hit me fast : climbing the ladder didn’t excite me.

What I really wanted was full control :
My role. My career growth. My clients. My projects.
My results. My income. My time.
I didn’t know how to create that so I looked for help.
But nothing existed beyond generic career assessments.

Everything was framed as a binary: employee vs. entrepreneur, full-time vs. part-time.
So I stayed in the cycle: changing jobs with every promotion, waiting for my company to shape my future just like most people do.
And here’s the part that no one wants to say out loud :
Almost everything we were taught about career growth is wrong.
# Performance doesn’t guarantee promotion.
# Loyalty doesn’t protect you from layoffs.
# Hard work alone doesn’t lead to recognition.
# And job security? It’s mostly an illusion.

It’s hard to accept because most of that advice came from people we trust.
And worse, it’s still repeated by so-called experts.

For example:
“Do well in school, and you’ll avoid unemployment.”
“Join a big company for a great career.”
“Be patient. Keep proving yourself. Your time will come.”
“Stick to your path. Play the long game. That’s how you get noticed.”

And when none of that works?
They tell you to double down.
Work harder.
Ask for more feedback.
Fix your flaws.
The truth?
We’ve all been conditioned to follow outdated advice.
And when it fails, we blame ourselves not the system.
But nothing is more frustrating than doing everything "right" and still feeling stuck.
So the question becomes:
If this isn’t the way forward… what is ?

GETTING STARTED WITH THE BMC SYSTEM

"BUILD MY CAREER"

After listening to everyone around me, I decided to try a different approach.
That’s when a new mindset about my career path was born :

" Only take advice from people who have the kind of professional life I actually want. "

I started by writing down the criteria for the career I desired and deserved.

I started meeting with entrepreneurs and professionals who had changed careers or roles to understand their mindset. The more I spoke with fulfilled professionals, the more clear patterns began to emerge.
I realized that these people weren’t blessed with exceptional skills or rare talent.
They simply approached their careers differently.
They didn’t define themselves by their limitations not once did I hear: “I’m not good at selling myself.”
Instead, they focused on what they loved, what they wanted to explore, and what they wanted to accomplish.
And most importantly, they didn’t let other people’s opinions shape their professional path.
That entire experience led me to develop my own methodology a way to reach my career goals without compromising the criteria I cared about.
I founded my talent management consulting agency and, in the very first year, landed contracts with British Gas, Nestlé, Sanofi, and Macopharma without ever “knowing how to sell myself.”
My financial goal was reached within three years, thanks almost entirely to word of mouth.
Before that, I would’ve never dared to start my own business in a new country.
I would’ve spent 6 to 12 months job hunting just to end up in a role I’d quickly grow bored of, one that didn’t align with my strengths and left me no time for my family or side projects.
When results don’t come, our default reaction is to blame ourselves to think we need to do more of the same, instead of allowing ourselves to do things differently.

CAN YOU RELATE ?

  • You’re stuck. Frustrated. And there’s no clear way forward.
  • You’re ready for a new industry or role but imposter syndrome is holding you back.
  • You know your next move. But you’re not acting on it because it doesn’t look profitable enough.
  • You want to leave, but post-COVID uncertainty has you playing it safe even if it means staying stuck.
  • You have no clear idea what you want your work life to look like in the next decade.
  • You’ve worked hard, followed all the rules, done everything right… and the promotion still hasn’t come.

If this hits home, don’t wait. It’s time to act and I’ll help you break through your blocks starting today.

"BUILD MY CAREER" DELIVERS.

LET ME SHOW YOU HOW.

This program has been running for 16 years.
Over 165 talents across industries have used it to reshape their professional path.
I designed and built it through:

Coaching over 5,675 hours, I’ve worked with legal experts, entrepreneurs, artists, engineers, doctors, writers, tech gurus, jewelers, scientists, architects, teachers, and politicians as well as investors and independent professionals. I’ve also supported high potentials in international organizations, expatriates, millennials, CFOs, CTOs, CMOs, CEOs, and women preparing to return to the workforce.

Continuously training myself in the latest developments in neuroscience, emotional regulation, and self-confidence while also studying cutting-edge job search strategies across both mature and emerging markets.
I’ve also immersed myself in digital marketing and put it into practice, to fully understand what my clients go through when bringing their professional ambitions to life.

Regularly connecting with people who have successfully changed career paths — and who shared criteria very similar to mine: reaching a €100K income, living in a specific place, contributing to others, and building a strong, reliable client base.
These conversations help me understand the energy it takes to reach meaningful goals — and the mindset required to navigate uncertainty and self-doubt.

These experiences gave me a deep understanding of how we make choices and decisions in our professional lives. I created a program that allows you to explore your options in a much broader landscape with depth, clarity, and the right tools to act on them rather than sticking to the predefined, conventional path that’s been laid out for you.

For a moment, imagine being able to say to yourself...

01. I know exactly what to include in my CV not just to get it read, but to land interviews.

02. I finally had a real conversation with my manager about the role I want. He gave me advice and is now supporting my transition.

03. I learned how to frame my unconventional background as a strength even without the “right” degree or experience. I was an outsider, and now it works in my favor.

04. I decided to launch my own business. I’m moving forward step by step, with joy and while I still have a few doubts, I manage them thanks to my roadmap and Karine’s support.

05. I landed a new remote job with a U.S. startup and I’m finally building the side project I’ve wanted to develop for years.

Voices of Fulfilled Career Builders

I shifted my mindset and unlocked the key to breaking the glass ceiling — giving my career the second wind it needed.

Maxime H.


With 10 more years in the workforce, I no longer carry the stress of figuring out how to keep growing and earning with purpose.

Valérie A.


That’s what allowed me to create a two-track career with greater confidence in my income and the freedom to lean into my strengths.

Marc B.

WELCOME TO "BUILD MY CAREER"

4 strategic steps to decide what's next for your career

A method to choose the career that truly fits you without giving up your ambitions by testing your ideas alongside a professional.

01

Explore your skills and potential

We begin with an in-depth analysis of your career journey and life trajectory.
We explore the nature of your previous roles, assess your current skills, training history, and practical know-how.
Then, we align your career ambitions with your personal growth objectives to set a solid and coherent direction.

02

Reveal What Truly Drives You

We uncover your core motivations by exploring your fundamental needs, sources of satisfaction, values, and anti-values as well as the inner blockers that prevent you from fully expressing your desires.
We analyze the gap between what you want and what you currently experience, and help you reprioritize with clarity.
This module includes the STRONG® Interest Inventory to identify career paths aligned with your natural interests.

03

Listen to Your Personality

Explore your preferences in how you think, decide, communicate, organize, and operate in different work environments using the MBTI® personality indicator.
We also gather feedback from your professional and personal circles to gain insights into your ideal job and deepest aspirations.

04

Choose Your Structure

Define your new professional identity by identifying the work formats and organizational environments that truly suit you.
We evaluate potential career paths, validate your chosen direction, and prepare you for the upcoming transition.
This module includes a personalized 6-month action plan to guide your next steps after the program.

CHOOSE YOUR OWN PACE

I’m still a project manager in IT, but I’m also now a design thinking consultant.
Before the program, I hesitated to take the leap because I thought I’d have to give up my original career.
But today, both roles suit me perfectly.

— Vincent S.


6-MONTH INDIVIDUAL

COACHING PROGRAM

"Build My Career"

Every professional journey is unique and the program is designed to adapt accordingly.
I take the time to truly listen and understand the decision-making patterns that brought you to where you are today.
The core of this program is helping you clarify, structure, and bring your career aspirations to life.
The 24 hours of support are dedicated not only to the four modules, but also to guiding your decisions and actions throughout the program and during the six months that follow.

An Intensive One-on-One Program to Clarify and Bring Your Career Vision to Life

  • 24 hours of live one-on-one “coaching & training” sessions with CareerKueen, your personal coach (online).
  • 1 MBTI® personality profile.
  • 1 STRONG® career interests profile.
  • 4 targeted assessments: motivation factors, drivers, emotional wounds, and career anchors.
  • A complete toolkit: Skills stack log, ATS CV templates for traditional and non-linear career paths, cover letter structure, follow-up emails, prompts to use, productivity and marketing tools, plus resources tailored for freelancers.
  • Personalized feedback & guidelines for your CV, bio, and LinkedIn profile
  • 6-month follow-up after the program: monthly check-ins + email/WhatsApp support.

O F F E R V A L I D U N T I L

A U G U S T 1 5 TH 2 0 2 5

- 15 %

Initial price for " Build my career ": 2550 EUR.

Special Offer : 2250 EUR (or 4 monthly payments 570 euros)

The Benefits of a Tailor-Made

One-on-One Program

The program is tailored to fit your schedule and your pace. Sessions can take place on weekends if you prefer.

Your unique professional situation and career history are fully taken into account to tailor the program to your needs.

All sessions are recorded and available on the platform, along with exercises and program materials.

Prefer a group program instead ?

Join the waitlist for "My Career Choice" a group program I run only once a year.
Spots are limited, and it fills up fast.

TRY "BUILD MY CAREER"

RISK-FREE FOR 14 DAYS

14-Day “Satisfied or Refunded” Guarantee
No decision is ever final I say this often, and it applies here too.
That includes the decision to join the Build My Career program.
You can join risk-free during the first 14 days.
If you start the program, complete the exercises, and realize it’s not the right fit for you, simply send an email to tida@tidabisa.com and you’ll be fully refunded.

What Makes This Program Stand Out

"BUILD MY CAREER"

1 -You move forward with expert guidance at a pace that respects your rhythm and your reality.

As soon as you enroll, you’ll gain access to the first module and its exercises giving you ample time to explore the key concepts and start applying them in your daily life.
Each module is broken down into short, bite-sized lessons you can follow anytime even if you only have 30 minutes to spare.
Deadlines for completing exercises and assignments are set based on your schedule and pace, so while there’s accountability, there’s also flexibility to organize your time.
You’ll have access to the learning platform for two full years even after you’ve completed the program.


2 - You’re not alone you’re supported every step of the way.

Your entire journey will be personally guided by your certified career coach with 12 years of experience someone who will get to know you and answer all your questions.
You’ll progress in a supportive, action-oriented environment.
You can ask anything about the content and request advice whenever you face a challenge.
You’ll receive expert guidance and insights from your coach within 24 hours throughout the 24 hours of the program, and also during the 6-month follow-up period.


3 - You’re taking charge of your change.

From the very first module, you’ll be strongly encouraged to step outside your comfort zone and complete real-life assignments because that’s where true learning happens, where surprises emerge, and where your ideas meet real-world possibilities.
The path you’ll follow, guided by a clear roadmap and a practical toolkit, will equip you with the clarity to know what to do and how to do it not just tomorrow, but long into the future.
You’re investing in your future and building your ability to factor yourself into your career decisions for greater fulfillment and long-term satisfaction.

FAQ

+ + How can I enroll?
Enrollment begins with an initial consultation with your coach to ensure that your needs and expectations align with the program.
You can choose your preferred time slot directly via the online calendar, and you'll receive a confirmation with the Zoom link added to your calendar.
This Zoom call is also an opportunity to assess the “chemistry” between you and your coach.
If you decide to move forward, a personalized session schedule will be proposed to help you plan ahead, and you’ll receive access to the platform where each recorded session and all related exercises will be shared.

+ + Can I enroll later?
Enrollment is open year-round, but limited to 15 participants per year.
I want to dedicate the time, flexibility, and focus each person deserves to guide them all the way with full presence and professionalism. I also lead group programs, work with companies on professional development through executive coaching, and oversee the outplacement services at Tida Bisa.
If this program caught your attention today, it’s probably because the timing is right.
Otherwise, you can always join the group version by signing up for the waitlist.
Don’t wait until you feel stuck or dissatisfied at work to take action expert advice!

++ How long is the program, and how much time will I need to invest?
The program includes 24 hours of one-on-one coaching, along with practical assignments to help you test your ideas and make informed career decisions.
You schedule your sessions at your own pace, and the program typically lasts between 4 and 6 months.
I personally make sure you find the right rhythm not too fast, not too slow and I’ll step in when needed to keep you on track.
The method combines powerful moments of reflection and awareness with consistent action from the very first session.
To get the most out of it, plan for approximately 3 hours of personal work per month in addition to your sessions.

+ + Is this program suitable if I’ve already done a career assessment?
If you’ve completed a career assessment, you probably have a clearer idea of your motivations and skills but chances are, you haven’t learned how to test your ideas in the real world or been trained to build a step-by-step roadmap to change careers, shift paths, or explore a new industry. The world of work has changed significantly especially post-COVID and so have the strategies for career transitions and job searching.This program helps you update your beliefs, overcome both emotional and technical obstacles, and move forward with clarity using a practical toolkit designed to help you turn intentions into real outcomes.

++ What tools are available to help you design your new professional life? You’ll begin with career exploration tools such as the Strong Interest Inventory and personal values assessments (like the Anchors), along with professional development tests (including Strengths and Drivers) to clarify your motivations, strengths, and aspirations.
You'll also gain access to curated resources:
Lists of MOOC platforms, remote job boards, and freelance marketplaces
Templates for CVs, cover letters, follow-up emails, and LinkedIn profiles
The toolkits are diverse and tailored to suit a variety of career paths—whether you're launching a business, going freelance, or seeking a new role.
Because every career shift deserves a thoughtful strategy, we’ll also define a personalized digital game plan as part of the program.

++ How do I access the program content? All session replays, materials, and exercises are available on a secure e-learning platform. You’ll have personal and confidential access, and all documents can be downloaded in PDF format.
Your access to the platform is valid for two years from the date of enrollment.